Most Read Articles

Most read Articles are listed by the number of read for the previous three months.

“Ups and Downs” and “Ins and Outs” of Organizational Communication
Bus. Commun. Res. Pract. 2020;3(1):1-3.
https://doi.org/10.22682/bcrp.2020.3.1.1
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ICT-Based Business Communication with Customers in the 4th Industrial Revolution Era
Bus. Commun. Res. Pract. 2019;2(2):55-61.
https://doi.org/10.22682/bcrp.2019.2.2.55
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Chatbots and Communication: The Growing Role of Artificial Intelligence in Addressing and Shaping Customer Needs
Bus. Commun. Res. Pract. 2020;3(2):103-111.
https://doi.org/10.22682/bcrp.2020.3.2.103
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Exploring the Implications of Corporate Social Responsibility Assurance Messages in Cause-Related Social Media Marketing
Bus. Commun. Res. Pract. 2023;6(2):70-79.
https://doi.org/10.22682/bcrp.2023.6.2.70
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Business Communication Research and Theory Development in Asia: Past, Present, and Future Prospects
Bus. Commun. Res. Pract. 2018;1(1):4-17.
https://doi.org/10.22682/bcrp.2018.1.1.4
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Searching for the Right Metaphors to Understand and Interrogate the AI Age
Bus. Commun. Res. Pract. 2023;6(2):65-69.
https://doi.org/10.22682/bcrp.2023.6.2.65
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Chatbot as a New Business Communication Tool: The Case of Naver TalkTalk
Bus. Commun. Res. Pract. 2018;1(1):41-45.
https://doi.org/10.22682/bcrp.2018.1.1.41
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Robotic Process Automation: A New Enabler for Digital Transformation and Operational Excellence
Bus. Commun. Res. Pract. 2022;5(1):29-35.
https://doi.org/10.22682/bcrp.2022.5.1.29
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The Effects of Attachment to Korean Wave Stars and Cultural Proximity on Chinese Consumers’ Purchase Intention of Korean Products
Bus. Commun. Res. Pract. 2022;5(1):4-13.
https://doi.org/10.22682/bcrp.2022.5.1.4
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Apology in Japanese Business Communication: Its Functions and Impacts in the Eyes of Japanese “Salarymen”
Bus. Commun. Res. Pract. 2019;2(2):78-83.
https://doi.org/10.22682/bcrp.2019.2.2.78
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Consumer Perceptions of Influencer Marketing: Application of Q Methodology and Implications for Business Communication
Bus. Commun. Res. Pract. 2021;4(2):92-103.
https://doi.org/10.22682/bcrp.2021.4.2.92
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A New Communication Recipe for Going Global in the Recorded Music Industry: The Case of Anitta’s Checkmate Project
Bus. Commun. Res. Pract. 2023;6(2):80-85.
https://doi.org/10.22682/bcrp.2023.6.2.80
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A Comparative Analysis of Conflict Management Styles between Local and Expatriate Managers in Hong Kong-Based Multinational Corporations
Bus. Commun. Res. Pract. 2021;4(1):14-27.
https://doi.org/10.22682/bcrp.2021.4.1.14
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Artificial Intelligence-Based Business Communication: Application for Recruitment and Selection
Bus. Commun. Res. Pract. 2019;2(2):84-92.
https://doi.org/10.22682/bcrp.2019.2.2.84
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Communication and Education: Effects of Parental Influences on a Child's Career Choice
Bus. Commun. Res. Pract. 2018;1(2):77-84.
https://doi.org/10.22682/bcrp.2018.1.2.77
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Development of a Conceptual Model and Questionnaire of Principled Negotiation
Bus. Commun. Res. Pract. 2018;1(2):70-76.
https://doi.org/10.22682/bcrp.2018.1.2.70
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Digital Transformation for Efficient Communication in the Workplace: Analyzing the Flow Coworking Tool
Bus. Commun. Res. Pract. 2022;5(1):20-28.
https://doi.org/10.22682/bcrp.2022.5.1.20
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Integrating Rhetorical Criticism into Business Communication as an Interdisciplinary Approach
Bus. Commun. Res. Pract. 2019;2(1):5-12.
https://doi.org/10.22682/bcrp.2019.2.1.5
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Employee Voice, Communication Formality, and Employee Engagement: Is There a “New Normal” for Internal Communication in China?
Bus. Commun. Res. Pract. 2021;4(2):82-91.
https://doi.org/10.22682/bcrp.2021.4.2.82
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Strategic Orientation, Integrated Marketing Communication, and Relational Performance in E-commerce Brands: Evidence from Japanese Consumers’ Perception
Bus. Commun. Res. Pract. 2021;4(1):28-40.
https://doi.org/10.22682/bcrp.2021.4.1.28
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